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Premium running experiences for all levels - rooted in community, built around you.

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Join a Running Retreat

Our Partners

Welcome to Will Power Events

Premium Running Events, Thoughtfully Made

Will Power Events designs running experiences of real substance — carefully routed courses, considered logistics, and an atmosphere built in partnership with the communities that host us.

Every detail is deliberate, from the first mile marker to the finish line. The result: events that feel as good to run as they look.

Find Your Race
  • A group of runners participating in a race on a city street, with spectators on the sidewalks and historic buildings in the background.

    Bishop's Stortford Running Festival

    SUNDAY 2ND MAY, 2027 | 5KM, 10KM & Half Marathon

    Join our flagship running festival right in the heart of Bishop’s Stortford. Take part in the 5K, 10K or Half Marathon race right through the heart of town. This is a hilly mixed terrain course, ideal for experienced pros, or runners looking to take their races to the next level.

    Grab Your Ticket

Running Retreat: Wells-next-the-Sea

  • Join us for an exclusive 4-night running retreat in the beautiful surroundings of Wells-next-the-Sea, designed for runners who want to step away from everyday life and spend a week fully immersed in their favourite hobby.

    • Daily guided runs across coastal and countryside routes

    • Exquisite private chef providing daily nutritionally balanced meals

    • Face-to-face time with experienced running coaches

    • Nutrition and fitness advice tailored to endurance athletes

    • Local excursions such as coffee, wine or gin tasting

    • Create memories and new friendships with like-minded runners

  • Situated less than five miles from the Norfolk coast at Wells-next-the-Sea, Edgar Farmhouse is a fabulous beautiful home in an enviable location.

    Across the week, you’ll enjoy guided runs, coaching support, nutrition advice, social evenings and full access to a beautiful private retreat setting - with everything taken care of so you can focus on running, recovering and enjoying yourself.

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Our Values

  • Community First

    Every event leans on local suppliers and vendors to create something the whole community can celebrate.

  • All Levels Welcome

    From first-timers to seasoned pros - our events are designed so everyone crosses the finish line with a smile.

  • Premium Experience

    Organised finishes, great routes, proper kit - because the details make the difference on race day.

  • Sustainably Run

    We minimise waste, favour reusable signage and local sourcing, and work to keep our events as low-impact as possible.