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Premium running experiences for all levels - rooted in community, built around you.

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Join a Running Retreat

Our Partners

Welcome to Will Power Events

Premium Running Events, Thoughtfully Made

Will Power Events designs running experiences of real substance — carefully routed courses, considered logistics, and an atmosphere built in partnership with the communities that host us.

Every detail is deliberate, from the first mile marker to the finish line. The result: events that feel as good to run as they look.

Find Your Race
  • A group of runners participating in a race on a city street, with spectators on the sidewalks and historic buildings in the background.

    Bishop's Stortford Running Festival

    SUNDAY 2ND MAY, 2027 | 5KM, 10KM & Half Marathon

    Join our flagship running festival right in the heart of Bishop’s Stortford. Take part in the 5K, 10K or Half Marathon race right through the heart of town. This is a hilly mixed terrain course, ideal for experienced pros, or runners looking to take their races to the next level.

    Grab Your Ticket
A brick house with a tiled roof and white-framed windows, surrounded by a brick fence, lawn, and trees, under a blue sky.

Running Retreat: Wells-next-the-Sea

  • Join us for an exclusive 4-night running retreat in the beautiful surroundings of Wells-next-the-Sea, designed for runners who want to step away from everyday life and spend a week fully immersed in their favourite hobby.

    • Daily guided runs across coastal and countryside routes

    • Exquisite private chef providing daily nutritionally balanced meals

    • Face-to-face time with experienced running coaches

    • Nutrition and fitness advice tailored to endurance athletes

    • Local excursions such as coffee, wine or gin tasting

    • Create memories and new friendships with like-minded runners

  • Situated less than five miles from the Norfolk coast at Wells-next-the-Sea, Edgar Farmhouse is a fabulous beautiful home in an enviable location.

    Across the week, you’ll enjoy guided runs, coaching support, nutrition advice, social evenings and full access to a beautiful private retreat setting - with everything taken care of so you can focus on running, recovering and enjoying yourself.

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Our Values

  • A woman in a pink athletic outfit is kneeling on one knee, pinning a medal on a young girl who is dressed in a pink and white sports uniform, at an outdoor running event. Several people, including children and adults, are gathered around in the background on a grassy field, with tents and event banners visible.

    Community First

    Every event leans on local suppliers and vendors to create something the whole community can celebrate.

  • Two women standing together smiling after finishing a race, wearing athletic clothing and numbered bibs, in a grassy park with trees and a START arch in the background.

    All Levels Welcome

    From first-timers to seasoned pros - our events are designed so everyone crosses the finish line with a smile.

  • Participants engaging in a group stretch or warm-up session outdoors during a race event, with tents and trees in the background.

    Premium Experience

    Organised finishes, great routes, proper kit - because the details make the difference on race day.

  • A smiling woman with sunglasses and a black hydration vest, standing outdoors on grass at the Bishop's Stortford Running Festival 2026. She wears a colorful running shirt, black leggings, pink and white socks, and gray running shoes, with a race bib number 644. A pink and black flag with event details stands beside her, and parked cars and trees are visible in the background.

    Sustainably Run

    We minimise waste, favour reusable signage and local sourcing, and work to keep our events as low-impact as possible.